Research says that nearly 82% of Americas and Europeans today color their hair. Whether for highlighting natural color, donning a new look, or covering grays, using hair color is the latest trend. Organic hair color means the hair color that has been made using organic botanicals with a lesser extent of chemicals.
Organic hair colors contain safe, natural ingredients without any chemicals like sulphates, ammonia, resorcinol, and parabens, which can be really harmful to the user’s health. Organic colors make use of dyes that have been derived from plants.
Experimenting with hair can be an extremely fulfilling and pleasurable part of one’s identity, for both men and women. A variety of organic hair colors are available in the market, including ombre, highlighting, balayage, or just a complete hair change. On the downside, continuously coloring hair using harsh dyes containing drying sulfates, toxic chemicals, and various artificial ingredients can lead to the weakening of hair. It is therefore imperative to not just enjoy the coloring results, but also to use the safest hair dye possible.
Users that apply hair colors frequently can to the fact that it leads to the weakening of their hair. Typical hair colors ruin hair follicles over time, raising the need for products containing natural ingredients.
What are the Advantages of Organic Hair Colour?
Healthier and Better Results
Everyone wants healthy hair but it is only organic hair colors that ensure that hair remains healthy and the scalp is safe. Not only this, but organic hair colors tend to have a friendly or neutral scent, unlike typical dyes. Additionally, they don’t harm the environment and offer better outcomes, owing to the absence of unsafe ingredients found typically in synthetic products.
No Additives or Harsh Chemicals
Organic hair colors are natural, safer alternatives to chemical-based colors and contain no PPD or any harsh chemicals that can harm the scalp and hair.
No Risk of Hair Breakage
With organic hair colors, hair remains healthy, which ultimately means that there is no risk of hair breakage.
Vibrant/Shinier Hair
Organic hair colors are made from a combination of natural vegetable/plant extracts and proteins, providing nutrients to the hair to make them shinier and more vibrant.
Safe Application
Whether one is coloring their hair at home or a stylist is doing it for them, safety remains the top priority. This is especially true for those with sensitive skin or if they are pregnant.
The best part is that the lack of harsh chemicals in organic hair colors means there are no chances of sensitive skin being irritated, and there is no disgusting odor that can be inhaled if someone is pregnant.
Is Ammonia an Organic Ingredient?
Most of the branded organic hair colors no longer contain ammonia in their formulas. Ammonia is a gaseous element that can lead to respiratory issues, along with allergies and breathing problems. Plus, many users absolutely hate the smell of ammonia, which ruins the otherwise pleasant coloring experience.
Ammonia remains one of the most commonly produced and used chemicals worldwide. Ammonia present in hair colors is not sourced from soi or plants but is developed in a lab and contains no natural components.
What Ingredients to Look for While Buying Organic Hair Dye?
Organic hair color has certain ingredients that are present in certain amounts, specifically:
- Coal tar: It is a type of ingredient that is not recommended to not be used on the skin for more than 20 minutes. It causes cancer among animals and is also called Carbo-cort, Impervotar, among other labels.
- Phenols: This acts as a disinfectant and an anesthetic on the skin. Ingesting even a tiny amount of this can be dangerous. It is also called Carbolic Acid, Bensenol, and more.
- Pigments (PTDS, PPDs.): Extremely toxic derivatives of coal-tar.
- Resorcinol: A type of resin derivative that can cause skin and mucous membrane irritation. Listed under various names like CI Developer 4, 1,3 Benzenediol, and more.
- Naphthol: Used majorly as an antiseptic, it can cause skin and eye irritation. It is toxic if ingested or skin absorption takes place. Listed as CI76605, 1-Hydroxynaphthalene, and more.
- Ethanolamines: Used extensively as an alternative to ammonia, acting as a pH adjuster. Listed as 2-Hydroxyethylamine, 2-Aminoethanol, and many more.
How is the Organic Hair Color Industry Doing?
Adoption of a variety of hair colors has been rising worldwide, in response to the surge in fashion trends as well as evolving lifestyles of the consumers. The increase in the urbanization rate and the high penetration rate of salons and spas should also benefit the worldwide industry in the years to come.
Furthermore, extensive field research as well as development to cater to various consumer demands, especially the high preference for chemical-free coloring products will facilitate further market expansion. Therefore, new product launches emphasize on natural and herbal ingredients, which will bolster the sales of organic hair colors in the following years.
Another major reason for the robust market growth can be the escalating demand among the aging population interested in covering their grey hair. A huge number of millennials are adopting the latest modern fashion, which comprises attractive hair colors.
Government rules banning the use of chemicals in hair color, and encouraging the use of natural, organic ingredients shall be favorable as well. The growth prospects of the global market will also be fostered by the rise in hair health issues and the surge in environmental concerns.
Impact of COVID-19 on the Industry
The COVID-19 pandemic resulted in a myriad of challenges for the personal care and cosmetic business worldwide. Personal care and cosmetic retailers are now forced to prioritize essential product segments such as food and drink while reducing the selection sizes as well as SKUs in various other product segments.
The global lockdown implemented post the crisis has affected how customers purchase products, product prioritization, and the escalating preference for plant-based hair colors.
Many beauty shops, salons, and retail businesses were temporarily shut down to curb the virus’s spread. This led to the sales of organic hair color products plummeting. Sales in store-based channels dropped significantly while the sales in online channels shot up.
Although the demand for herbal-based organic hair color products is strong, challenges like poor raw material availability, labor, supply chain, and more continue to stifle the market growth.
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